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Marketing for Solopreneurs Who Can’t Carry It All Alone

Catalyst helps solopreneurs attract qualified leads, create more sales opportunities, and build repeatable growth with AI-powered tools and collaborative human support—without hiring a full team or spending all the profits

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Explore Catalyst
You built a business around your expertise

Then Finding New Customers Became Another Full-Time Job

You are already delivering the work, serving customers, managing operations, and making every important decision. The challenge is finding the time and structure to market consistently while everything else depends on you. Campaigns stall. Follow-up slips. Lead generation becomes reactive.

Catalyst helps break that cycle with clarity, strategy, AI-powered tools, and collaborative human support that keeps marketing moving—without second-guessing every decision, getting buried in the work, or giving away your profits to outside help.

With Catalyst You Get

A Clearer Path to Leads, Customers, and Repeatable Growth

Catalyst helps you turn marketing into a repeatable system for attracting the right prospects, creating more sales opportunities, and converting your expertise into consistent growth. We combine strategy, AI-powered tools, structured execution, and collaborative human support so marketing keeps moving without depending entirely on you.

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1) Get Aligned & Focused
Clarify who you want to serve, the problem you solve, your growth priorities, and where your limited time will create the most impact. 
Inbound Roleplay
2) Attract the Right Leads
Create campaigns, content, landing pages, emails, and outreach that help the right people discover your business and understand the value you provide.
fast and easy
3) Turn Interest Into Action
Build clear calls to action, follow-up systems, and nurturing experiences that move prospects toward a consultation, signup, purchase, or next step.
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4) Get More Customers
Strengthen the connection between marketing and sales with clear positioning, relevant proof, useful collateral, and follow-up that makes it easier to say yes. 
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Build a System Around YOU—That Improves Over Time
Measure which audiences, messages, offers, and campaigns create customers. Use those insights to improve what comes next instead of rebuilding your marketing from scratch. Focus on what matters, when it matters, with human guidance and practical tools. 
Learn how we compare using our

Our Atypical Approach

Catalyst helps solopreneurs build consistent marketing without surrendering control, hiring a full team, or committing to agency overhead that the business cannot comfortably support. You keep your expertise and customer relationships at the center while gaining the guidance, tools, and collaborative support to move faster with less on your plate. 
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Unqualified
Catalyst
$200 - $4k
/mo
Designed for solopreneurs who need to attract customers and grow consistently through flexible guidance, practical tools, and shared execution
Typical Agencies
$4k - $12k
/mo
Designed to outsource marketing through agency-led plans, fixed scopes, and ongoing retainers that may not fit the economics or flexibility of a one-person business

 

Program Structure
DIY, group, or 1-on-1 (done with you)
1-on-1 only (done for you)
Client/Agency Roles
You drive, we guide
You input, agency drives
Business Knowledge
Your growing expertise stays central
The agency learns your business over time
Planning & Execution
Built visibly around your priorities
Planned and executed behind closed doors
Cadence & speed
Agile, based on bandwidth and results
Rigid, driven by scope and agency schedule
Ongoing Relationship
Designed to build your capability
Designed around continued outsourcing

What You Can Build With Catalyst

Here are a few ways Catalyst can help you attract customers, strengthen your pipeline, and grow without adding another full-time job or spending all of your profits

TOUCH
Lead-acquisition campaigns
Lead-acquisition campaigns

Target the right audience and bring more qualified prospects into your pipeline

TOUCH
Offer-validation campaigns
Offer-validation campaigns

Test your audience, positioning, pricing, and message before investing heavily in a new offer

TOUCH
Service-launch campaigns
Service-launch campaigns Coordinate content, landing pages, email, and outreach to introduce a new service and create early demand
TOUCH
Lead-nurture campaigns
Lead-nurture campaigns Build trust and move interested prospects toward a consultation, signup, or purchase 
TOUCH
Sales follow-up sequences
Sales follow-up sequences Keep opportunities moving with timely emails, reminders, and helpful next steps 
TOUCH
Client onboarding automation
Client onboarding automation Create a smoother customer experience while reducing repetitive communication and administrative work 
TOUCH
Referral and advocacy campaigns
Referral and advocacy campaigns Turn satisfied customers into testimonials, introductions, reviews, and repeat business 
TOUCH
Market-expansion campaigns
Market-expansion campaigns Test new audiences, niches, services, or geographic markets before committing significant time and money 
TOUCH
Thought-leadership campaigns
Thought-leadership campaigns

Turn your expertise into content that builds credibility, attracts the right customers, and supports sales conversations 

What Other Solopreneurs Are Saying

Built for the Reality of Solopreneur Growth

Catalyst gives solopreneurs the clarity, structure, and support to turn scattered marketing into consistent execution, stronger opportunities, and more confident growth—without building a full internal team.

Michael Hanle
Michael HanleFounder @ PSS

“I’ve now incorporated their framework into my own client engagements because it simply works!”

Jelena Mijajlovic headshot-1
Jelena MijajlovicCEO @ MYVA360

“knowledgeable and fun to work with, and they really know their way around growth!”

(read the full review)

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Evan WohlmuthOwner @MyTVArt

"Catalyst transformed the way I run campaigns. I’ve never felt this confident or supported in my marketing (or spent so little $)."

Deborah Hills
Deborah HillsFounder @ Nicklas Staffing

"One of the best business growth decisions our agency has made!"

(read Deborah's full review)

Schedule a free consultation

Catalyst helps solopreneurs attract the right customers, create more sales opportunities, and build repeatable growth without forcing one person to carry every campaign, follow-up, and marketing decision alone.

To learn whether Catalyst is right for your business, schedule a free consultation with one of our growth specialists. Bring us the growth you want to create. We’ll help you identify the highest-impact opportunities and the support needed to move them forward.

FAQs

Is Catalyst a marketing agency?

Catalyst is a collaborative growth system designed to help solopreneurs attract qualified leads, create more sales opportunities, and build repeatable growth.

Unlike a traditional agency, we do not take your marketing away and operate behind closed doors. You remain the program driver while we provide strategy, guidance, AI-powered tools, and hands-on collaboration.
What types of solopreneurs does Catalyst work with?

Catalyst is best suited for experts, consultants, service providers, creators, and independent business owners who are responsible for both delivering the work and generating new business.

It works especially well for solopreneurs with a clear offer who need more structure, consistency, and capacity to market it effectively.
Does my business need to reach a certain revenue level?

No.

Catalyst supports solopreneurs at different stages, from validating an early offer to building a more predictable pipeline around an established business.

The right level of support depends on your goals, budget, current demand, and how much of the marketing work you want to manage yourself.
Can Catalyst help me validate a new offer?

Yes, provided the offer is developed enough to test.

Catalyst can help you test your audience, positioning, message, pricing, and calls to action before you invest heavily in a launch or expansion.

Marketing cannot guarantee demand, but it can help you gather useful evidence and make stronger decisions.

 
What kinds of results can Catalyst help me pursue?

Catalyst can help you work toward outcomes such as:

  • Attracting more qualified leads
  • Booking more consultations or sales conversations
  • Generating more purchases or signups
  • Improving follow-up and conversion
  • Building a more consistent and repeatable pipeline

The specific strategy depends on your offer, audience, sales process, and current growth stage.
Do I need an internal marketing team?

No.

Catalyst is designed for businesses where one person is carrying most or all of the marketing responsibility.

You bring the expertise, customer knowledge, and direction. Catalyst adds clarity, structure, tools, and collaborative support so you can accomplish more without hiring a full department or paying traditional agency retainers. This closely matches Catalyst’s core audience of capable founders who need leverage and consistent execution.
How involved will I need to be?

Your involvement is important because your expertise, voice, customer relationships, and business goals need to remain central.

Catalyst reduces the burden of deciding what to do and executing everything alone, but it is not a detached, fully done-for-you model. We guide the work, help build the system, and support execution while keeping you in control. If you've invested in marketing through an agency or consultant in the past, our model will likely consume less of your time than they did while increasing your output and impact.