Lucas Hamon

Over 10 years of B2B sales experience in staffing, software, consulting, & tax advisory. Today, as CEO, Lucas obsesses over inbound, helping businesses grow! Husband. Father. Beachgoer. Wearer of plunging v-necks.

Blog Post by Lucas Hamon

3 min read

What Does SEO Stand For? A Beginner's Guide to Search Engine Optimization

If you've ever wondered, ...

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2 min read

How to Measure Success in Growth Marketing: Key Metrics and Tools

In growth marketing, success ...

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4 min read

How To Use ZoomInfo Effectively: 5 Tips to Improve Your Sales Pipeline

ZoomInfo is a tool for ...

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3 min read

AI Optimization: The Future and NOW of Content Marketing Strategy

Discover how AI is ...

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5 min read

The Roles of Humans and AI in Marketing

A year ago I attended ...

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4 min read

How to Use ICE Score to Prioritize Sales & Marketing

The Value of ICE scores The ...

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2 min read

Does Your North Star Goal Pass the 4-Part Test?

What is a North Star Metric? ...

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1 min read

These Digital Marketing KPIs are the Cornerstones to Growth

Digital Marketing KPIs can ...

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4 min read

Why ICE is the Gold Standard Prioritization Framework for Marketing

Objective prioritization is ...

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4 min read

3 North Star Metric Examples That Light the Path to Growth

Establishing a North Star ...

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