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Growth Culture

Strategy
Alignment
Team-building

Strategy Course - Lesson Showcase

By Orange Pegs Academy

 

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About the course
Part 2 (of 11)

Develop a Business Culture of Winning

Not having a Growth culture strategy can prove a serious miscalculation for business owners. In fact, 70% of all business transformations fail, and culture is the #1 culprit — more than every other reason combined (McKinsey & Company 2018).

This lesson is designed to help those investing in Growth set the proper tone and achieve a business culture strategy that's energetic, positive, and really good at helping you grow.

Click HERE to learn more about the course and other lessons

LESSON COVERAGE

Learn how to instill a healthy corporate culture that greases the wheels of Growth

The "What" We break down the ideal business culture for achievement when making investments in Sales and Marketing  
The Mindset With small adjustments in perspective, find new systems and methods to provoke business Growth  
The Tools We give you the templates, processes, exercises, language, and definitions to achieve and leverage Growth culture  

Build a Culture That Helps You Grow

Sustainable growth doesn’t come from strategy alone — it comes from culture. In this lesson, you’ll learn how to build a Growth Culture that empowers teams to experiment fearlessly, learn continuously, and stay aligned around a shared North Star Metric.

You’ll explore the mindset shifts that turn marketing from a cost center into a learning engine — where data drives creativity, failure fuels progress, and every experiment strengthens organizational intelligence.

Unlock this lesson through Catalyst Hub. Your 7-day free trial includes:

  • The AI Marketing Companion, your cultural guide for embedding experimentation and continuous improvement in your team’s workflow
  • Templates and playbooks for building alignment, defining accountability, and scaling cross-functional collaboration
  • Access to the complete Experimental Marketing Strategy course and certification exam

Build culture. Empower growth. Lead with curiosity. Get it free for 7 days, then pay only $27/month!