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Growth Culture

Strategy
Alignment
Team-building

Strategy Course - Lesson Showcase

By Orange Pegs Academy

 

Part 2 (of 11)

Develop a Business Culture of Winning

Not having a Growth culture strategy can prove a serious miscalculation for business owners. In fact, 70% of all business transformations fail, and culture is the #1 culprit — more than every other reason combined (McKinsey & Company 2018).

This lesson is designed to help those investing in Growth set the proper tone and achieve a business culture strategy that's energetic, positive, and really good at helping you grow.

Click HERE to learn more about the course and other lessons

Build a Culture That Helps You Grow

Sustainable growth doesn’t come from strategy alone — it comes from culture. In this lesson, you’ll learn how to build a Growth Culture that empowers teams to experiment fearlessly, learn continuously, and stay aligned around a shared North Star Metric.

You’ll explore the mindset shifts that turn marketing from a cost center into a learning engine — where data drives creativity, failure fuels progress, and every experiment strengthens organizational intelligence.

Unlock this lesson through Catalyst Hub. Your 7-day free trial includes:

  • The AI Marketing Companion, your cultural guide for embedding experimentation and continuous improvement in your team’s workflow
  • Templates and playbooks for building alignment, defining accountability, and scaling cross-functional collaboration
  • Access to the complete Experimental Marketing Strategy course and certification exam

Build culture. Empower growth. Lead with curiosity. Get it free for 7 days, then pay only $27/month!