Skip to content

Book Club:
The Courage to Be Disliked

Zoom
Thursdays, starting May 28th
TBD
A 6-week guided experience designed for founders and business leaders operating in crisis mode - Exclusively for Catalyst customers (all tiers)

For Founders, Creators, & Operators

As entrepreneurs, we tend to get sucked into vicious cycles of people-pleasing that degrade our nervous systems and throw us completely off-course from our objectives.

The Courage to Be Disliked is a guided psychological and somatic exploration of approval, belonging, boundaries, authenticity, and the courage it takes to become who you are beyond performance.

Designed for thoughtful humans who are ready to stop organizing their lives around approval and begin building a more grounded, authentic relationship with themselves and others... even when you risk being misunderstood, disliked, or seen differently.

The Courage to Be Disliked book cover

Why I recommend it

Many founders and high-functioning leaders make decisions around being liked, avoiding criticism, proving themselves, or carrying emotional responsibility that was never theirs. Over time, this creates hesitation, overthinking, burnout, people-pleasing, and inconsistent action — not from lack of strategy, but because the nervous system associates rejection with threat.

The Courage to Be Disliked helps people separate external validation from internal authority. It challenges the belief that worth or safety must be earned through performance or self-sacrifice.

For entrepreneurs, this supports:

  • clearer decision-making
  • stronger boundaries
  • reduced emotional reactivity
  • more consistent execution
  • greater self-trust under pressure

It aligns closely with Catalyst’s philosophy that execution problems are often behavioral and identity-based, not just tactical.

The book is ultimately about learning to act from alignment instead of fear of disapproval — a shift that helps founders stop reacting and lead themselves more honestly.

Juliana Hoyos in front of a rainbow eucalyptus

Book Club Details

The Courage to Be Disliked is written like an interview between a skeptic and a philosopher over the course of 5 nights. Each night contains a different aspect of the philosophy, and we are breaking the reading down into these themes, covering one per week. Click the tabs below to see the weekly agendas.
Overview
Orientation
Introducing "The Courage to Be Disliked"

The Courage to Be Disliked explores how approval, identity, emotional protection, and belonging shape the way we think, lead, relate, and make decisions. Throughout this experience, we will move through the book one night at a time while pairing the reading with reflection, nervous system awareness, and honest observation.

This week focuses on becoming acquainted with the themes of the book while beginning to notice where performance, over-responsibility, self-protection, and external validation may already be influencing the way you operate in business and life.

Reading Pre-Requisites:
Foreword, Introduction, and Author Note.

Focus Concepts
Themes We’ll Explore Throughout This Experience

This first week introduces the core themes we will return to throughout the book: approval, belonging, identity, emotional protection, boundaries, self-trust, and the relationship between achievement and self-worth. Participants will begin exploring how high-functioning patterns — such as overthinking, over-functioning, people-pleasing, hyper-independence, or carrying excessive responsibility — can quietly shape leadership, execution, relationships, and decision-making.

Somatic Expression
Building Awareness in the Body

This experience is not just about understanding ideas intellectually, but learning how to recognize them physically, emotionally, and relationally in real time. This week introduces foundational somatic practices centered around grounding, nervous system awareness, emotional observation, and noticing how pressure, responsibility, urgency, approval-seeking, or self-protection may appear in the body during everyday interactions and decision-making.

Integration Practice
Observing Patterns in Real Time

Throughout the week, participants are encouraged to notice moments of over-explaining, emotional caretaking, perfectionism, over-responsibility, reassurance-seeking, or managing how they are perceived by others. The goal is not to immediately change these behaviors, but to begin recognizing the patterns that may be driving exhaustion, inconsistency, disconnection, or internal pressure beneath high-functioning behavior.

Core Reflection
Moving Beyond Performance

Our goal with this book is to help you build greater awareness around the patterns, beliefs, emotional responses, and protective strategies that shape the way we operate in business, relationships, and everyday life.

The First Night
"Deny Trauma"

The first night of The Courage to Be Disliked challenges the belief that our past permanently determines our future. For high-functioning founders and leaders, this often shows up through overthinking, pressure, hyper-responsibility, emotional self-protection, or the feeling that success is required in order to feel safe, respected, or enough.

This week focuses on noticing how past experiences, emotional conditioning, and identity-based survival strategies may still shape the way we lead, make decisions, handle pressure, relate to others, and interpret ourselves today.

Reading Pre-Requisite:
Part One — The First Night: Deny Trauma (Approx. pages 1–36 depending on edition)

Focus Concepts
Emotional Conditioning & High-Functioning Identity

This week explores how emotional patterns, self-protective behaviors, and identity structures can quietly shape leadership, execution, relationships, and decision-making. Participants will begin examining how achievement, control, self-reliance, over-performance, or emotional guarding may have developed as adaptive responses rather than conscious choices.

Somatic Expression
Recognizing Protective Responses

This week introduces practices centered around recognizing nervous system activation connected to pressure, criticism, vulnerability, uncertainty, conflict, or perceived failure. Participants will begin observing how stress, urgency, defensiveness, emotional shutdown, or the need to regain control may appear physically, emotionally, and relationally in everyday life and business.

Integration Practice
Observing Emotional Patterns

Throughout the week, participants are encouraged to notice moments of emotional defensiveness, over-explaining, perfectionism, urgency, self-pressure, emotional withdrawal, or the need to maintain control. The goal is not to judge these responses, but to begin recognizing the protective patterns that may quietly drive exhaustion, inconsistency, disconnection, or chronic internal pressure beneath high-functioning behavior.

Core Reflection
The Possibility of Change

Our goal this week is to build greater awareness around the emotional patterns, protective beliefs, and survival strategies that may shape the way we operate, achieve, lead, and relate to others. Through that awareness, participants begin exploring the possibility that who they became to survive may not be who they are required to remain.

The Second Night
"All Problems Are Interpersonal Relationship Problems"

The second night of The Courage to Be Disliked explores the idea that many forms of suffering are rooted in relationship dynamics, belonging, comparison, validation, and the fear of rejection. For high-functioning founders and leaders, this can appear through people-pleasing, over-responsibility, image management, emotional monitoring, or organizing decisions around approval and perception.

This week focuses on recognizing how the desire for recognition, significance, validation, or control may quietly influence leadership, relationships, communication, conflict, and self-worth.

Reading Pre-Requisite:
 Part Two — All Problems Are Interpersonal Relationship Problems (Approx. pages 37–108 depending on edition) 

Focus Concepts
Approval, Belonging & Relational Identity

This week explores how approval, comparison, competition, and emotional dependence can shape identity and behavior. Participants will begin examining how the need to be respected, needed, understood, admired, or validated may influence the way they lead, communicate, perform, relate, and make decisions.

Somatic Expression
Recognizing Relational Activation

This week introduces practices centered around noticing nervous system responses connected to criticism, misunderstanding, comparison, visibility, conflict, disappointment, or disapproval. Participants will begin observing how approval-seeking, emotional monitoring, defensiveness, tension, or self-abandonment may appear physically and relationally in everyday interactions.

Integration Practice
Observing Approval-Seeking Patterns

Throughout the week, participants are encouraged to notice moments of people-pleasing, emotional caretaking, reassurance-seeking, over-explaining, comparison, image management, or difficulty tolerating misunderstanding or disappointment. The goal is to begin recognizing how the desire for approval or belonging may quietly organize behavior, relationships, and decision-making beneath high-functioning performance.

Core Reflection
Relating Beyond Validation

Our goal this week is to build greater awareness around how approval, comparison, recognition, and belonging influence the way we relate to ourselves and others. Through that awareness, participants begin exploring what it might look like to lead, communicate, and make decisions from a more internally grounded place rather than from the constant pursuit of validation or acceptance.

The Third Night
"Discard Other People’s Tasks"

The third night of The Courage to Be Disliked introduces Adler’s concept of separation of tasks — the idea that many people become emotionally overwhelmed by carrying responsibility for other people’s feelings, choices, outcomes, or perceptions. For high-functioning founders and leaders, this often appears through over-functioning, rescuing, emotional labor, difficulty delegating, hyper-responsibility, or feeling personally accountable for everyone and everything around them.

This week focuses on recognizing where boundaries become blurred and how excessive responsibility, control, or self-sacrifice may quietly shape leadership, relationships, business decisions, and emotional exhaustion.

Reading Pre-Requisite:
Part Three — Discard Other People’s Tasks
(Approx. pages 109–180 depending on edition) 

Focus Concepts
Boundaries, Responsibility & Control

This week explores the relationship between responsibility, boundaries, emotional labor, and self-worth. Participants will begin examining how over-functioning, people-management, rescuing, control, or difficulty disappointing others may become normalized patterns within leadership, relationships, and everyday life.

Somatic Expression
Recognizing Over-Responsibility in the Body

This week introduces practices centered around noticing nervous system responses connected to guilt, delegation, conflict, disappointment, loss of control, or saying “no.” Participants will begin observing how tension, urgency, emotional caretaking, hyper-vigilance, or the need to manage outcomes may appear physically and relationally throughout the day.

Integration Practice
Observing Boundary Patterns

Throughout the week, participants are encouraged to notice moments of over-functioning, emotional rescuing, difficulty delegating, conflict avoidance, guilt around disappointing others, or taking responsibility for emotions and outcomes that are not theirs to carry. The goal is to begin recognizing how blurred boundaries and excessive responsibility may contribute to exhaustion, resentment, disconnection, or pressure beneath high-functioning behavior.

Core Reflection
Separating Responsibility from Self-Worth

Our goal this week is to build greater awareness around the relationship between responsibility, identity, control, and self-worth. Through that awareness, participants begin exploring what it might look like to lead, support, and relate to others without abandoning themselves through over-responsibility or emotional overextension.

The Fourth Night
"Where the Center of the World Is"

The fourth night of The Courage to Be Disliked explores contribution, belonging, and the tension between authenticity and the fear of being disliked. For high-functioning founders and leaders, this often appears through performance-driven identity, visibility wounds, perfectionism, image management, or shaping themselves around what feels acceptable, respected, or valuable to others.

This week focuses on recognizing how the need for approval, significance, or external validation may quietly influence leadership, self-expression, relationships, visibility, and decision-making.

Reading Pre-Requisite:
Part Four — Where the Center of the World Is (Approx. pages 181–235 depending on edition) 

Focus Concepts
Authenticity, Visibility & Self-Worth

This week explores the relationship between contribution, identity, visibility, and belonging. Participants will begin examining how performance, achievement, perfectionism, emotional self-protection, or fear of rejection may shape the way they communicate, lead, express themselves, and relate to others.

Somatic Expression
Recognizing Visibility & Approval Responses

This week introduces practices centered around noticing nervous system responses connected to visibility, criticism, misunderstanding, rejection, comparison, or emotional exposure. Participants will begin observing how tension, contraction, self-monitoring, over-explaining, or emotional withdrawal may appear physically and relationally when authenticity feels risky.

Integration Practice
Observing Performance & Approval Patterns

Throughout the week, participants are encouraged to notice moments of image management, perfectionism, self-censorship, approval-seeking, emotional masking, comparison, or shaping themselves around the expectations of others. The goal is to begin recognizing how the pursuit of validation or fear of rejection may quietly influence leadership, relationships, visibility, and self-expression.

Core Reflection
Contribution Beyond Performance

Our goal this week is to build greater awareness around the relationship between self-worth, visibility, contribution, and approval. Through that awareness, participants begin exploring what it might look like to lead, create, communicate, and relate from a more authentic and internally grounded place rather than from performance, validation, or fear of rejection.

The Fifth Night
"To Live in Earnest in the Here and Now"

The fifth and final night of The Courage to Be Disliked brings the book’s central themes together through the lens of courage, contribution, presence, and self-trust. Throughout this experience, participants have explored approval, identity, emotional protection, boundaries, responsibility, authenticity, and belonging. This final week focuses on integrating those insights into a more grounded and intentional way of living, leading, relating, and making decisions.

For high-functioning founders and leaders, this often means beginning to loosen the constant pressure to prove, perform, manage perception, over-carry responsibility, or derive worth through achievement alone.

Reading Pre-Requisite:
Part Five — To Live in Earnest in the Here and Now (Approx. pages 236–272 depending on edition) 

Focus Concepts
Presence, Contribution & Internal Grounding

This week explores what it means to live with greater presence, honesty, courage, and internal alignment. Participants will reflect on how approval-seeking, emotional survival strategies, performance-based identity, over-responsibility, and fear of rejection may have shaped the way they operate — while exploring a more grounded relationship with contribution, leadership, self-worth, and connection.

Somatic Expression
Integrating Safety, Presence & Authenticity

This week introduces practices centered around nervous system integration, emotional grounding, embodied presence, and relational safety. Participants will begin observing what it feels like to remain connected to themselves while experiencing uncertainty, visibility, vulnerability, imperfection, or emotional discomfort without immediately reverting back into performance, control, or self-protection.

Integration Practice
Practicing Internal Alignment

Throughout the week, participants are encouraged to notice moments where they choose honesty over performance, boundaries over over-responsibility, presence over urgency, or self-trust over external validation. The goal is not perfection, but increasing awareness around what it feels like to operate from a more grounded, authentic, and internally directed place in everyday life and leadership.

Core Reflection
Living & Leading More Honestly

Our goal this week is to integrate the awareness built throughout this experience while reflecting on the patterns, identities, emotional protections, and survival strategies that may no longer feel aligned. Through that awareness, participants begin exploring what it might look like to lead, relate, contribute, and make decisions from a place of greater presence, authenticity, courage, and internal grounding moving forward.

Book Club Details

The Courage to Be Disliked is written like an interview between a skeptic and a philosopher over the course of 5 nights. Each night contains a different aspect of the philosophy, and we are breaking the reading down into these themes, covering one per week. For the first session, all that we ask is that you prepare by reading the introduction and foreword.
Week 1

Orientation & Acquaintance

Introducing "The Courage to Be Disliked"

Theme: Approval, belonging, attachment, and the nervous system.
Focus Concepts: The desire for recognition, Why approval feels like survival

Week 2
The Need for Approval
"Deny Trauma"

Theme:  Past experiences, interpretation, identity, and the possibility of change
Reading: The First Night: Deny Tramua (36 pages)
Focus Concepts:

  •  
Time Slot
Location
Event Title
E.g. Speaker Name - Job Title

Get access by signing up for Catalyst

Every tier gets access to our book clubs, meditations, and more!