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Unlock the Power of AI — Learn to Talk So Your Bots Actually Listen

11 - 11 - 25
11:30 AM - 12:30 PM PT
Zoom Webinar

A free, one-hour live webinar that teaches you how to write prompts that deliver real results — from brainstorming ideas to building publishable content

It's not your fault that out-of-the-box AI sucks

You’ve probably tried AI tools — but didn’t love the results. Maybe the responses were vague, off-brand, or just… wrong.

That’s not your fault. The secret isn’t more AI tools — it’s better communication.

In this live session, Allison Chaney, AI marketing expert and co-founder of Catalyst, will show you how to speak AI’s language so your bots can think — and create — like they're part of your team.

What You’ll Learn:

  • The Prompt Framework — Role → Goal → Context: the foundation for every great AI conversation
  • Best Practices for Smart Prompts — how to get “gold out” instead of “vague in, vague out”
  • How to Make AI Remember Your Business — build your Brand Instruction Manual for AI
  • Hands-On Practice — rewrite a prompt live with expert guidance

To get free access, start your Catalyst Trial!

 
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Presenters

From the leaders who brought you Orange Pegs & Catalyst. We created Catalyst to solve a growing conundrum: Entrepreneurs and marketing teams of one are expected to do it all when it comes to growth. Now you can, thanks to our combination of AI tools built around decades of marketing experience and our hands-on guidance.

This webinar is just the beginning.

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TOUCH
Lucas Hamon Catalyst Co-Founder & CEOLucas started Orange Pegs in 2013 and has evolved it from a scrappy social media firm to a world-class Growth agency. Today, he designs Growth programs, implements sales systems, and drives the strategic direction of Orange Pegs & Catalyst.Read full bio
Lucas Hamon Catalyst Co-Founder & CEO
allison chaney
TOUCH
Allison Chaney Catalyst Co-Founder & CGOAllison Chaney has been a digital marketer for 25 years. As VP of Growth for Orange Pegs, she provides leadership & hands-on support for Orange Pegs. As a Co-Founder at Catalyst, she brings our AI tools to life.Read full bio
Allison Chaney Catalyst Co-Founder & CGO

Join us for 60 minutes on November 11th at 11:30 AM PT / 2:30 pm ET

NOTE: Familiarity with AI not required: Curiousity and willingness to harness the power of AI an absolute must.

5 min
Warming Up
Set the Stage for Success

Your hosts will kick off the session by framing why so many people struggle to get good results from AI, and set the stage for what attendees will accomplish in the next hour.
10 min
AI 101
Why AI Isn't Working (Yet)
We’ll unpack the most common reasons AI feels “off” — from vague prompts to missing brand context — and show what AI can and can’t do for your business until it’s properly trained.
10 min
The Secret
How to Talk so AI Listens

You’ll learn the “Vague In → Vague Out” rule and master the simple three-part framework — Role, Goal, Context — that instantly improves the quality of AI outputs.
15 min
Hands-on
Write Your Own Smart Prompt
Participants will rewrite one of their own prompts live, applying best practices for clarity, tone, and structure to see immediate improvements in AI results.
10 min

Educating AI so it doesn't forget
Teach it to Learn

We’ll introduce the Foundational Business Documents our Catalyst tool can help  you write—your brand’s instruction manual for AI—and show how it helps your bots remember... everything
5 min
From Prompts to Impact
Introducing Catalyst
See how Catalyst helps you turn prompt mastery into scalable marketing systems and learn how to join the free AI + You workshop.
5 min
Closing
Q&A
We’ll wrap with open Q&A, a recap of key takeaways, and a clear next step for building your own AI Marketing Companion.